SHORTLIST

HEIDJOECHL'S ASSET

Project Description by Team:„Am Heidjöchl“ was named in July 2.1944, after an old field name and therefore represents a description of a topographical condition. The first part of the name contains the “Heide” (heath) and stands for undeveloped, wild land. The second part, the “Joch/Jöchl'' for things that bind together. This piece of land is now assigned a different future- what value is in focus, what could be the binding factor?
The project title „Asset“ refers to our clear statement that the value of the area does not come from the built-up zones, but rather from the green space. In an area that has been used for agriculture for a hundred years, the land and soil and the associated biotopes of flora and fauna are the qualities that must be preserved and thus form the basis for value creation.

Jury Statement: "The project establishes a sensible web of connections, defining place and hierarchy particularly linking various green spaces. The thoughtfully positioned ring-shaped park, along with strategically placed high points at its centre, demonstrates a clear design-figure.
The jury commended the project for its comprehensive examination of nature and ecology within the area, leading to interventions like addressing water-related issues, incorporating urban gardening, and implementing sustainable urban practices. Nevertheless, the park itself lacks robustness and autonomy to withstand potential pressures from financial market developments. It is a green ring that could be easily compromised in width without altering its overall appearance. This aspect is considered a potential threat in this project.[...]"